In a rare bit of organizational candor last year, several Silicon Valley companies released “diversity reports”- detailing the racial and gender make up of their organizations at various levels. While the release of such details is laudable, the diversity levels they reported were not. Why is this? The research on the business value of diversity at this point is unequivocal: the more diverse your team, the richer the ideation, and the more successful you will be. Armed with these data, why is diversity still such a ‘nice-to-have’ for these otherwise data-obsessed industries? Can design and UX executives stake out a leadership position in a “brogrammer” heavy, frankly pretty homogenous industry culture?
In this panel, Eric Hellweg, the head of digital strategy and product for Harvard Business Review (the publisher of much of this data on diversity) will lead a discussion with Janaki Kumar from SAP Labs and Emi Kolawole, CEO & Founder of Desxign LCC, on their experiences with diversity into organizations, the challenges they see, and tips for how design leaders can be effective drivers of change in this area.
What does it mean to take a holistic, three-dimensional approach to developing a UX org? How can you succeed at delivering product impact, evolving the overall practice of experience design, and empowering your team members to push limits and grow their careers? Will you really benefit from increasing your tolerance for chaos and complexity? What are the guardrails you should put in place to keep your burgeoning creative dynamo from spinning out of control? Using his experience at Google as a departure point, and pulling in insights gained from the range of design groups large and small that he has helped shape, Miles will describe an approach toward cultivating UX culture and gaining leverage in the broader business that is nuanced, flexible, and mildly dogmatic. He believes that social dynamics and ideative idealism are critical but undervalued factors in the rise or fall of in-house UX teams, and he'll help you strengthen your grasp on those and other key themes.
Has the user experience companies deliver significantly advanced over the last decade? We have to ask ourselves why we see so many corporations with dedicated design, innovation and customer success teams, yet their products and services do not reflect this investment. Part of the challenge is we have an abundance of craftspeople, but we still lack of strong UX leadership to drive culture change.
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Everyone tells you in order to lead effectively, you have to be able to be a story. To that end, we've invited Christina to introduce you to the principals of Story, and shape our collective conference experience into the emerging Story of Leading Experiences.
As products and services get more complex, and customers become savvier, it is crucial that companies compete on the basis of user experience. Typically product management is more analytical in business and engineering.
As faith in design as a key differentiator has taken hold within business, large organizations have increasingly sought to drive innovation and continuous improvement by building in-house design capabilities. A new set of tools and processes are needed to equip our new generation of in-house design leaders and managers to create, grow and measure the impact of design within their large, complex organizations.
Digital technology is changing everything about business today. Why? Because it gives organizations the ability to build continuous two-way communication into every touch point with their customers and employees.
Need a mental boost? Millions have been inspired by 98-year-old Tao Porchon-Lynch -- WWII French Resistance fighter, actress, model, writer, producer, entrepreneur, and yoga master. Be enthralled by her journey while you gain insights on attitude, overcoming obstacles and enhancing vitality.
As experience leaders, change is what we’re about. We’re naturally gifted at invention, and as agents of digital transformation we’re often change champions; in our own organisations, or our clients’.
Many large organizations conduct a ton of research with users yet have bad research memory, research happens in silos, results are shared through long, fluffy reports, and researchers are the only ones doing proper research. Research is mostly forgotten and ignored and roadmap decisions are made purely based on passion, rather than true human needs.
When companies start to invest in Growth as an organization, team velocity is top of mind. As design leaders, how do we optimize for learning and moving quickly while maintaining a high bar for the user experience? How do we ensure design has a seat at the table? In this talk, we’ll go through some ingredients and methodologies that help establish design as a key partner in growth teams.