Prianka Advani is Assistant Vice President of Daily Experiences at USAA Bank. Her responsibilities include creating compelling value propositions to acquire and retain daily primary banking relationships through a foundation of beautiful experiences, innovative solutions and compliant processes. Prior to her current role, Advani served as USAA Executive Director for Auto & Consumer Lending Product Management.
Before joining USAA in July 2014, Advani worked for nearly 12 years across several industries including Financial Services (Discover), Food/Grocery (FreshDirect) and Fashion (Kenneth Cole) where she led customer engagement efforts, managed large product development teams, innovated in the digital and mobile space and excelled in process improvement.
Advani holds a master’s degree in Brand Management and International Marketing from Baruch College and an MBA in Marketing from the Indian Education Society in Mumbai.